In a major expansion of Fox International Channels (FIC) in Africa, FIC has appointed Alessandro Tucci as general manager of Fox International Channels Africa .He will start in the position from September and who will be moving to Johannesburg to oversee FIC’s growing business on the continent.
In a very clear indication that FIC is ramping up its business prospects and presence in Africa .Alessandro Tucci will now spearhead this concerted effort.
”His promotion marks the ambitious strategy to continue expansion in as much of Sub-Saharan Africa as possible, following the successful performance of FIC in other territories,” FIC just announced. Alessandro Tucci will report directly to Jason Thorp, who was recently promoted to executive vice president of content, FIC Europe and Africa.
”FIC currently runs five Fox and National Geographic channels in sub Saharan Africa,” says Jason Thorp. ”In his new role, Alessandro Tucci will be responsible for driving the distribution of those services throughout the region on multiple platforms, whilst developing the brands and heading our drive into localized content. Alessandro Tucci will also manage our long term strategy for the region, as we move towards localizing brands territory by territory.”
Thandi Davids, director of broadcasting and sales will report directly to Alessandro Tucci from September.