ESPN seals Super Bowl coverage across Africa

SuperSport and Zuku Sport will broadcast next month’s Super Bowl across Africa after striking deals to broadcast the National Football League (NFL).

The deals were agreed with ESPN’s media distribution arm. Supersport will broadcast live coverage of both this weekend’s divisional championship games and the Super Bowl itself across Sub-Saharan Africa. Zuku Sports, meanwhile, has secured the same package of rights in ten additional countries, including Burundi, Eithiopia, Kenya, Rwanda and Uganda.

Heather White, ESPN’s director of sports distribution said: “We are delighted to finalise these agreements to bring the climax of the NFL season to sports fans in Africa.

“The deals are a further extension of ESPN’s long and successful relationship with the NFL as we bring the league’s best action to fans worldwide. The Supersport deal and extension to our contract with Zuku Sport will ensure millions of NFL fans across Africa don’t miss a second of thrilling postseason action.”

As part of its multi-facted, multi-billion dollar deal with the NFL, ESPN has the rights to sell broadcast rights internationally.