Etihad Airways extends digital reach with new mobile app

Etihad Airways, the national airline of the UAE, has extended its digital reach with the introduction of a new mobile application for Android smartphones, enabling guests to manage their journeys with even greater ease.

The new mobile app is simple and enjoyable to use, providing comprehensive trip management and giving guests the information they need in a way that suits them. Guests can now organise their journeys directly on the app, which includes booking flights, checking in for flights, securing a mobile boarding pass, checking flight status, or viewing their Etihad Guest miles balance. Additional key features include a simple flight search function, a credit card scanner for payments, a passport scan facility to check in, and improved flight seat maps.

Justin Warby, Vice President of Direct Sales for Etihad Airways, said: “This is a step forward in our innovation strategy to enable a convenient, more personalised digital travel experience.  Our guests are central to how we develop these services, and their feedback has been important in the creation of this latest app. Technological innovation will be vital in the development of our industry, and as a leading airline, we want to be able to provide services that make travel simple for everyone.”

The airline recently launched an iOS application for iPhones, and partnered with Abu Dhabi Airports to enable guests to navigate their way around Abu Dhabi International Airport using indoor maps. This was a first for the Middle East and there have been over 350,000 downloads from the App Store since it launched in April of this year. The app has also delivered over 25,000 bookings and 130,000 check ins. Commuters flying with Etihad Airways will benefit by downloading the iOS application for efficient navigation while connecting flights through the Abu Dhabi International Airport.

Khawla Ali Albadi, Head of Technology and Innovation at Etihad Airways, said: “Following on from the success of the iOS app earlier in the year, we’ve been keen to ensure we’re offering a full range of services to smartphone users. As part of the ongoing investment in the fleet and the work being delivered throughout the travel group, we will continue to develop additional digital products for the benefit of our guests.”

The mobile app is one of many innovative solutions being developed across Etihad Airways as part of its Digital Guest Innovation strategy. The technology strategy is ensuring that Etihad Airways and its equity partner airlines embed world-class technologies to deliver a range of services and products that enhance the guest experience.