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Radio Continental set to change name to MAX FM

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Radio Continental set to change name to MAX FM

Lagos based Radio Continental may experience a complete rebirth in a matter of days. The radio station on Friday renamed to MAX FM or Max Radio.

According to our source, the change will also reflect in the station’s content as it will henceforth become primarily, a music station.

To this end, the station will drop all its talk programs for music and news.

The changes came about as a result of the station’s management belief that music draws traffic to a radio station more.

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Asuquo Eton founded talkmediaafrica.com, now one of the most visited TV, music, tech and features website, in 2011. He is also a social media analyst, media and entertainment consultant.

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